BlueUp at Intralogistica Italia fair

After the success of the A&T - Automation & Testing 2022 fair in Turin last week, our tour continues in Milan.

BlueUp will be present at Intralogistica Italia fair, the International trade fair for Materials Handling, Intralogistics and Supply Chain Management, which will take place in Milan Rho, Italy, from 3 to May 6.
Come and visit us to discover all the innovative solutions IoT and RTLS that can simplify your logistics. We are waiting for you!
Click here to participate or contact us directly

There will be nine areas of interest:

• Complete systems for logistics, materials handling technology and storage technology
• Mechanical handling
• Storage technology and workshop equipment
• Loading Technology
• Intralogistics – Systems and Software
• Logistics services, outsourcing solutions
• Logistics services for transport
• Logistics real estate sector
• Traffic organization

Will be presented during the event:

Slim Tag

With the growing demand for localization systems associated with the implementation of solutions for Industry 4.0, the use cases in which tags are required to track assets, containers, semi-finished or finished products, are innumerable. Many of our customers have asked us in the past for a slim and small Bluetooth LE asset tag that would provide reasonable operating life, but with replaceable batteries and several alternative attachment options. With these requirements in mind, our hardware development team has created a new device: Slim Tag.

This Tag shares the same electronic board as BlueBeacon Tag Gen2 (which has been renamed Keyfob Tag), with a different coating. Slim Tag is only 8 mm thick but, thanks to 2 replaceable CR2032 button batteries, it can last up to 3 years with a Bluetooth Low Energy advertising interval of 1 sec. Slim Tag can be fixed with double-sided tape or, thanks to the two side slots, with clamps or screws. Slim Tag can be used to track small containers in logistics, medical equipment in hospitals, tools or personal protective equipment (PPE) in manufacturing or construction sites.
Like many other BlueUp devices, Slim Tag is available in different variants firmware: standard Bluetooth LE beacon (iBeacon and full Eddystone support), Quuppa Compatible (based on Quuppa library for AoA RTLS), Wirepas Massive (mobile tag for Wirepas v5. X mesh networks).

Slim Tag joins our tag family for asset tracking applications which also includes TagX, Forte +, Brick. With our smart tags, you can track physical assets ranging from the size of a laptop to the size of a container.


Ultra is the the ultimate anchor beacon in four versions (Zero, Base, Plus, Deluxe): directive antenna for room/floor detection and accuracy improvement, dual power-supply option (battery and USB), environmental and air quality (CO2) sensors. Available either as Bluetooth LE beacon or as Wirepas anchor node.


MeshCube is a revolutionary all-in-one no-wiring platform for Smart Building, which integrates three configurable modules capable of providing multiple applications: MeshIPS for localization and safety of people and resources, MeshSense for monitoring indoor climate and air quality, MeshBeacon for centralized monitoring and configuration of fleets of Bluetooth LE beacons used for indoor navigation systems based on mobile apps.

We are ready to immerse ourselves in this new experience. And you, are you ready to revolutionize your business thanks to innovative solutions?