Thanks to Bluetooth LE beacons, cultural spaces can become multimedia and immersive environments. The user who enters a room of a museum or approaches a
work of art, can receive multimedia content (videos, music, information about the author, ...) on their smartphone. This technology
significantly improves the user experience of visitors, but also has important benefits for the managers of cultural heritage, who no
longer have to bear the costs of managing and maintaining the hardware of traditional audio guides.
Proximity services
Bluetooth LE beacons can be used for the unique identification of spaces, places, objects, both for information and marketing purposes.
The city becomes a multidimensional environment, where the citizen interacts via smartphone app, receiving contextual information on
historical and cultural points of interest in the immediate vicinity, on the timetables of the means of transport departing or arriving at
nearby stations, on the promotional offers of the shops around, on scheduled events in the surrounding area